EDUCATION

Trainings

Axis tailors trainings for two primary audiences:

1) MBD professionals who want to lead and serve lawyers through knowledge, empathy, and confidence.

2) Lawyers who want to develop business through meaningful connections, without pretending to be someone they aren’t.

Axis Accelerator Training

Don’t just serve lawyers. Lead them. Accelerator Training helps MBD professionals at all levels lead lawyers through knowledge, empathy, and confidence.

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BD Strategies for Lawyers

Demystify business development with proven frameworks and skills to build relationships that lead to new work. Lawyers learn the principles around which to build healthy, sustaining BD habits.

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Workshops

Axis workshops are highly collaborative, hands-on sessions where attendees collaborate to solve problems and apply concepts to real-world tasks.

Stand on Your Personal Brand

Articulate your mission, vision, and values at work, then filter through a client service lens to develop your personal brand statement and corresponding checklist for action.

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The Complex Art of Sending Simple Emails

Email is fraught. Simplify your message through this proven client-service framework to increase the chance you’ll be read as you mean to—and get the answers you need.

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Critical Thinking as Client Service

It is all too easy in law firms to mistake responsiveness and a can-do attitude as peak client service. Yet these and other common habits are order-taker traps that actually undermine our ability to lead lawyers. Learn what to do instead.

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You're the Expert, Dammit!

Lawyers are trained to seek experts. Too often, MBD professionals show up merely as order takers. Learn why it’s so valuable to present as an expert and how to do so even when you don’t have instant answers.

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Work With the Willing

Lawyers are trained to seek experts. Too often, MBD professionals show up merely as order takers. Learn why it’s so valuable to present as an expert and how to do so even when you don’t have instant answers.

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