Don’t just serve lawyers. Lead them. Accelerator Training helps MBD professionals at all levels lead lawyers through knowledge, empathy, and confidence.
SOUPS are a different kind of supervisor. Rather than manage by feel, they apply established leadership characteristics when developing teams and guiding teammates inside law firms.
Axis workshops are highly collaborative, hands-on sessions where attendees solve problems and apply new frameworks and skills to real-world matters.
Stand on Your [Personal] Brand
Articulate your mission, vision, and values at work, then filter through a client service lens to develop your personal brand statement and corresponding checklist for action.
Email is fraught. Simplify your message through this proven client-service framework to increase the chance you’ll be read as you mean to—and get the answers you need.
It is all too easy in law firms to mistake responsiveness and a can-do attitude as peak client service. Yet these and other common habits are order-taker traps that actually undermine our ability to lead lawyers. Learn what to do instead.
Lawyers are trained to seek experts. Too often, MBD professionals show up merely as order takers. Learn why it’s so valuable to present as an expert and how to do so even when you don’t have instant answers.
It is far easier to make an impact with lawyers who want what marketing and BD teams offer. But how can we find those lawyers in our firms if they aren't already coming to us? Learn steps to attract and advance the internal clients you want to work with.
